Just Do It

 
Photo by    Banter Snaps    on    Unsplash

What's that big project you have coming up? What is the side-hustle you've always wanted to start? What about that dream short-film that you've wanted to produce?

Sometimes, getting started is the hardest part.

NIKE has built a brand off of three words: "Just Do It." How simple, how effective.

In the creative world, those three little words can be the hardest thing to accomplish. What's that big project you have coming up? What is the side-hustle you've always wanted to start? What about that dream short-film that you've wanted to produce?

Sometimes, getting started is the hardest part.

But as creatives, we must get started. We have to create again and again and again. We have to start time and time again. We can only create by doing the work.

We all have times in our creative lives where we lose a little motivation to "do it." We can get bogged down in projects we don't want to work on, or frustrated with people at work. There are always obstacles that keep us from creating.

But, as NIKE says, we have to "Just Do It."

Creatives have to create. We have to innovate and develop new ideas and techniques. We have to do the work. Even when we feel as though we are in a creative wasteland, we have to keep creating. We have to get started.

So what is that dream project of yours? What is that film or design idea? Why don't we go ahead and get them started?

Just do it.